Lynn Steffes, PT
Bellin Hospital
Wednesday, January 27, 2010, 5 - 9 pm
(Registration at 4:30 pm)..................................................... 4 Contact Hours
Course Description
(This course is open to PTs and PTAs and fulfills the PT/PTA ethics & juris prudence requirement for Wisconsin Licensure.)
Marketing rehabilitation services to consumers, physicians, and other health care providers is an essential function of a growing rehabilitation program. We will define the specific role of therapists in marketing and provide practical ideas for both consumer and referral source marketing that will enhance each therapist’s role as a professional, as well as your entire rehab program.
Course Objectives
After this training, you will be able to:
- Understand the concept of competitor analysis and positioning.
- Develop key relationship strategies that will make a different to your ongoing success.
- Apply customer service and relationship building strategies that will impact growth.
- Utilize collaterals to enhance consumer and referral source perceptions.
- Activate your entire rehab team in the referral relations process.
- Create a follow-up program and accompanying collaterals for referral relations purposes.
Click here for online registration.
Click here for printable application.
Course Price $150
