Local partnership to offer winter farmers market

11/16/2011

GREEN BAY – Fans of Green Bay’s farmers markets will have the chance to get farm-fresh products through the winter months thanks to a new partnership.

Downtown Green Bay, Inc., New Leaf Market and Bellin Health recently partnered to organize the New Leaf Winter Farmers Market presented by Bellin Health. The farmers market series, to be held at the KI Convention Center, 333 Main St., in Exhibit Hall C, will be offered 8 a.m.-noon from December through February. The dates are December 3 and 17; January 14 and 28; and February 18 and 25.

More than 60 vendors will sell a selection of local meats, cheeses, jams, produce, coffee, prepared foods, arts and much more. Free parking is available in the Main Street ramp as well as along neighboring streets.

The farmers market is being coordinated by Downtown Green Bay, Inc. and New Leaf Market with Bellin as the presenting sponsor. The event is expected to impact downtown revitalization efforts and promote the local food economy by offering an off-season community event, providing access to locally grown, healthy food, and bringing consumers closer to producers and growers.

In early 2011, New Leaf Market introduced the concept of a winter market to Green Bay with three test dates that drew more than 3,000 attendees. This year’s farmers market series will offer enhanced programming including additional vendors, live entertainment (featuring acts such as Let Me Be Frank Productions, Knights on Broadway, the Green Bay Boy & Girl Choir) and more. Children are encouraged to get in on the fun and will have an opportunity to visit with Santa during both December dates.

Bellin President and CEO George Kerwin fully supports the farmers market partnership.

“As a locally-based health system, we are especially interested in those ventures and partnerships that help enhance the overall health and wellness of our community,” Kerwin said. “The winter farmers market is a great way to encourage people to embrace healthy eating and a healthier lifestyle by offering them fresh, healthy, local food alternatives.”

Other event sponsors include AT&T, WLUK Fox 11, 99.7 The Drive, Wisconsin Public Radio, TextMeNew.com and the KI Convention Center. Contact Molly Vandervest, Downtown Green Bay, Inc., at (920) 437-5972 or e-mail molly@downtowngreenbay.com for more information or visit www.downtowngreenbay.com/newleafwinterfarmersmarket.   

About Downtown Green Bay, Inc. (DGBI)
DGBI is a non-profit Business Improvement District organized in 1997 to preserve and to improve the social and economic climate in downtown Green Bay.
 
About New Leaf Market
New Leaf Market is envisioned to be a full-service, member-owned, cooperative grocery store in downtown Green Bay featuring local, healthy and fair-priced food for the community. By featuring healthy, local foods, New Leaf Market will improve people’s health, support local growers and producers, and encourage the development of new food enterprises that help build the local food economy. The vision of New Leaf Market is sustainable food security for us, our children, and future generations. More information can be found at the New Leaf Market website newleafmarket.org, on Facebook at facebook.com/NewLeafMarket, and on their blog at newleafmarket.wordpress.com/.

About Bellin Health
Bellin Health, www.bellin.org, is an integrated health care delivery system based in Green Bay, Wis. It has serviced people in Northeast Wisconsin and Michigan’s Upper Peninsula since 1908. It is comprised of Bellin Hospital, Bellin Psychiatric Center, 26 Bellin Health Family Medical Center primary care physician clinics, and several retail health clinics known as Bellin Health FastCare. Bellin also operates Bellin Health Partners, a physician-hospital organization with more than 200 specialty physician members, the Oconto Hospital & Medical Center, a critical care access hospital in Oconto, Bellin Fitness Center with four locations, and Bellin College. With its 3,080 employees, Bellin Health is known for its emphasis on preventive health care and is the region’s leader in cardiac, orthopedics, sports medicine, digestive health, mental health, and primary care medicine.